Privacy Policy

This website is operated by ericlamontapparel.com. Throughout the site, the terms “we”, “us”, and “our” refer to ericlamontapparel.com.

This Privacy Policy describes how Ericlamont Apparel (the “Site” or “we”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site.

Contact Information
If, after reviewing this policy, you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at [email protected] or by mail using the details provided below:

Email: [email protected]
Phone: +1 276-310-4278
Mailing Address: Ericlamont Apparel, 6828 South Sparkman Street, Tampa, Florida, 33616, United States
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, any information about an identifiable individual is referred to as “Personal Information.” Below is an overview of what Personal Information we collect and why:

Device Information

Purpose: To accurately load the Site for you and analyze Site usage to improve user experience.
Source: Automatically collected through cookies, log files, web beacons, tags, or pixels when you access our Site.
Disclosure: Shared with our processor, Shopify.
Personal Information Collected: Version of your web browser, IP address, time zone, cookie information, pages/products you view, search terms, and how you interact with the Site.
Order Information

Purpose: To process payments, arrange shipping, and provide you with order confirmations and customer support. We may also communicate with you regarding your order or to provide advertising in line with your preferences.
Source: Information provided by you when placing an order.
Disclosure: Shared with our processor, Shopify.
Personal Information Collected: Name, billing and shipping address, payment information (including credit card numbers), email address, and phone number.
Customer Support Information

Purpose: To provide customer support.
Source: Collected directly from you.
Personal Information Collected: Name, shipping address, email address, and phone number.
Sharing Personal Information
We share your Personal Information with service providers to help us offer our services and fulfill our contracts with you. For instance:

We use Shopify to power our online store. For more details on how Shopify uses your Personal Information, refer to Shopify’s privacy policy: Shopify Privacy Policy.
We may also share your Personal Information to comply with applicable laws, to respond to subpoenas or other legal requests, or to protect our rights.
Minors
The Site is not intended for individuals under the age of 21. We do not intentionally collect Personal Information from children. If you believe that your child has provided us with Personal Information, please contact us at [email protected] to request deletion.

Behavioral Advertising
As described above, we use your Personal Information to provide targeted advertisements or marketing communications. This may involve:

Using Google Analytics to better understand how our customers use the Site. Learn more about how Google handles Personal Information here: Google Privacy Policy. You can opt-out of Google Analytics here: Google Opt-Out.
Sharing data with advertising partners, which may involve using cookies or other tracking technologies. Depending on your location, you may be asked to consent to this use.
To opt-out of targeted advertising:

Facebook: Facebook Ad Preferences
Google: Google Ad Settings
Using Personal Information
We use your Personal Information to provide our services to you, which includes offering products for sale, processing payments, shipping, fulfilling orders, and keeping you updated on new products and offers.

Lawful Basis
For residents of the European Economic Area (EEA), we process your personal information based on the following lawful bases under the General Data Protection Regulation (GDPR):

Your consent;
The performance of the contract between you and the Site;
Compliance with legal obligations;
To protect vital interests;
Public interest tasks;
Our legitimate interests, provided these do not override your fundamental rights.
Retention
We retain your Personal Information for as long as necessary to fulfill the purposes outlined in this policy unless otherwise required by law. For more information on your right of erasure, see the “Your Rights” section below.

Automated Decision-Making
If you are a resident of the EEA, you have the right to object to decisions based solely on automated processing, including profiling, where such decisions have a legal effect or otherwise significantly impact you.

Our processor Shopify employs limited automated decision-making to prevent fraud that does not significantly affect you.

Your Rights
California Residents (CCPA): You have the right to access, correct, update, or erase the Personal Information we hold about you. If you wish to exercise these rights, please contact us at [email protected].
European Residents (GDPR): You have similar rights, including the right to data portability. For more details or to exercise these rights, contact us at [email protected].
Cookies
We use cookies to improve your browsing experience and provide essential services. Cookies allow the Site to remember your actions, preferences, and track usage patterns. You can manage cookie settings in your browser and opt out of some cookies through the links provided in the “Behavioral Advertising” section.

For more information on managing cookies, visit All About Cookies.

Changes to this Policy
We may update this Privacy Policy to reflect changes to our practices or for legal reasons. Please review this policy periodically for updates.

Do Not Track
We do not alter our data collection practices when we detect a “Do Not Track” signal from your browser.

Complaints
If you have any concerns regarding this policy, please contact us at [email protected]. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.